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dc.contributor.authorMayer, Charles S.
dc.date.available2022-03-29T08:43:06Z
dc.date.issued2009
dc.identifier.issn1814-2427
dc.identifier.urihttp://hdl.handle.net/20.500.14018/9693
dc.description.abstractThe enlargement of the European Union on May 1, 2004 has presented many opportunities and challenges for SMEs in the newly admitted countries. This paper examines the history of five Hungarian companies, and what the enlargement has meant for them. They are Wizz Air, Artis Restaurant, Lidl/CBA, Kaposplast and Subway Sandwich. The impact of heightened competition, increased market opportunities and environmental differences are examined.
dc.language.isoeng
dc.publisherBusiness Perspectives
dc.subjectSMEs
dc.subjectHungary
dc.subjectCompetition
dc.subjectMarket opportunities
dc.subjectPerformance
dc.titleThe impact of EU accession on Hungarian SMEs
dc.typeJournal article
dc.source.journaltitleInnovative Marketing
dc.source.volume5
dc.source.issue2
dc.source.spage50
dc.source.epage55
dc.description.versionPublished version
refterms.dateFOA2022-03-29T08:43:06Z
dc.contributor.unitDepartment of Economics and Business


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